Business & Industry Sheldon
This manufacturer of furniture and cabinetry for schools and industries needed a attractive revamp of its materials. Imaginary brought out images that connected with the audiences that Sheldon tailored their products to reach. This simple but effective system used just 3 images to craft a look for the tradeshow backdrops and the sales catalogue.
Credit: Designed by Vidal while senior art director at Maris, West & Baker



